The Demographics, Motivations, and Derived Experiences of Users of Massively Multi-User Online Graphical Environments

Presence, 2006. 5 factor model of user motivations is revealed - Achievement, Relationship,...

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Peter Beaumont
1 April 2010

Presence, 2006. 5 factor model of user motivations is revealed - Achievement, Relationship, Immersion, Escapism, and Manipulation.


5 factor model of user motivations is revealed - Achievement, Relationship, Immersion, Escapism, and Manipulation

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