IET TCM Event: Creative approaches to cross-platform content on YouTube and iTunes U'
Location: Jennie Lee Building Main Ambient Lab Groud Floor
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2 March 2012
Abstract: In a digital world with a proliferation of content available across multiple platforms vying for user attention- how can we engage with potential students who devour audio video content on these platforms on a daily basis? During this presentation I'll show recent cross-platform commissions for YouTube and iTunes U and discuss the thinking and approaches behind them.
Presenter: Catherine Chambers (LTS)
Location: Jennie Lee Building Main Ambient Lab Ground Floor