SAT: Harnessing the power of twitter: recommendations for extending the reach of resources in a Higher Education context (Matthew Street)
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4 January 2015
Part A:- Short abstract
Title:- Harnessing the power of Twitter: recommendations for extending the reach of resources in a Higher Education context
Social media use is growing across the higher education (HE) sector and is increasingly becoming a part of many peoples everyday lives, (McAndrew, 2010) highlights this citing ‘the average user in the global survey spending 30% of their time online’ (TNS global 2008) this is reinforced by data retrieved from (http://www.internetlivestats.com/twitter-statistics/ ) showing an increase from ‘5000 tweets per day in 2007 to 500,000,000 tweets per day in 2013’ (Internet live stats, 2015).
It can be argued that social media tools coupled with the changing nature of the Internet facilitates collaboration opportunities and tools that provide an ‘architecture of participation’ (O’Reilly, 2004). The creation of ‘Digital content, distributed via a global network, has laid the foundation for potential changes in academia’ argues (Weller, 2011), This foundation is strengthened by the technological developments, the prevalence of WIFI and 3/4G networks, the development of mobile devices which enable ease of access to the Internet and collaborative tools like Twitter, these factors create an environment where collaboration and engagement online facilitating connections between people and resources has become easier.
For this foundation to be built upon solidly and to have its greatest impact relies on the individual being connected and engaged within a communityor network. Described as ‘digital scholarship’ (Weller, 2011), Weller describes that we are already seeing the impact of digital in scholarly practice for example the academic conference now incorporates social media back-channels through Twitter Hashtags and other media like blogs and online synchronous discussion. Highlighting that tools like Twitter can’t be ignored and when used correctly can result in increased reach of resource. Part of this use could be described as participating in communities or communities of practice defined as ‘groups of people informally bound together by shared expertise and passion for a joint enterprise’ Wenger & Snyder (2000) though these are hard to develop and sustain.
There can be a preconception that Twitter has little purpose in education and some potential users may lack the confidence or digital skills to harness the potential of it. This coupled with being recently asked the following question:- How can the reach, engagement and currency of good practice resources in learning and teaching in higher education that have been published openly on a blog, Solutions (http://lpdcsolutions.blogspot.co.uk/ ) be improved and increased using Twitter. Has led to the development of the artefact described below.
The artefact and focus of this presentation is a multimedia web object produced as an open educational resource (OER). It will be stored on its own website and separately added to Jorum (www.jorum.ac.uk ) thus allowing the wider community to access, re-use and re-mix the resource. Drawing together four main areas that represent factors involved in harnessing the power of Twitter, What is Twitter? And how to use it, creating and participating in networks, case studies, recommendations and lessons learned drawing together the previous sections. The artefact will be used to inform the longer-term development of the Solutions blog and act a resource for others in HE in harness the power of Twitter for scholarship. The presentation will be a synchronous discussion on OULive consisting of a Mulitmedia Powerpoint presentation and a web-tour to demonstrate the artefact.
Questions or comments tweet #H818MS or add to this padlet http://padlet.com/m_j_street/h818ms
McAndrew, P. (2010), 'Defining Openness: Updating the Concept of "Open" for a Connected World', Journal Of Interactive Media In Education, ERIC, EBSCOhost, viewed 11th January 2015.
O'Reilly, T. (2004), ‘The Architecture of Participation’. Available at http://oreilly.com/pub/a/oreilly/tim/articles/architecture_of_participation.html [accessed 11th January 2015.
Weller, Martin. "Digital, Networked and Open." In The Digital Scholar: How Technology Is Transforming Scholarly Practice, 1–13. London: Bloomsbury Academic, 2011. Accessed January 11, 2015. http://dx.doi.org/10.5040/9781849666275.ch-001
Wenger, E, & Snyder, W 2000, 'Communities of Practice: The Organizational Frontier', Harvard Business Review, 78, 1, pp. 139-145, Business Source Complete, EBSCOhost, viewed 27 January 2015.
http://www.internetlivestats.com/one-second/#tweets-band (Last accessed 11th January 2015)
21:29 on 17 January 2015 (Edited 18:18 on 27 January 2015)